JSMU Library and Information Resource Centre

Marketing Research (Record no. 2760)

000 -LEADER
fixed length control field 00298nam a22001337a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 978-0170236027
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Zikmund, William
245 ## - TITLE STATEMENT
Title Marketing Research
250 ## - EDITION STATEMENT
Edition statement 3rd
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Australia
Name of publisher Cengage Learning
Year of publication 2014
300 ## - PHYSICAL DESCRIPTION
Number of Pages 624P,
Other physical details 25cm,ill.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Accession Number Koha item type
    Institute of Health Business Management Institute of Health Business Management Book Cart 2022-11-26 Purchase 658.8 1331 Books

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